SoCal Taco Week is your chance to showcase new taco creations or highlight fan favorites from your menu. All offered at special price points of $5, $10, $15, $20, and $25 across Southern California! Get creative, boost visibility, and bring in new customers during this exciting regional event.
The registration fee is $375 per location.
Final registration deadline: March 22, 2026
Final deadline for taco specials: March 25, 2026
A marketing, advertising, and public relations campaign with a media value of over $500,000+ will support participating restaurants and promote SoCal Taco Week to SoCal residents and neighboring cities. The campaign will generate over 2 MILLION diner impressions in the local area as well as the surrounding communities leading up to and during Taco Week.

Participating restaurants will receive printed and digital marketing collateral, as well as tips and tricks to make Burger Week a success for their restaurant, along with various media opportunities.

A marketing, advertising, and public relations campaign with a media value of over $500,000+ will support participating restaurants and promote SoCal Taco Week to SoCal residents and neighboring cities. The campaign will generate over 2 MILLION diner impressions in the local area as well as the surrounding communities leading up to and during Taco Week.
Participating restaurants will receive printed and digital marketing collateral, as well as tips and tricks to make Taco Week a success for their restaurant, along with various media opportunities.
PLUS… all participating restaurants are eligible for the Taco Awards (Gold, Silver & Bronze), celebrating the most outstanding Tacos of the week!
Don’t miss out – join us in making SoCal Taco Week a delicious success!
Including specials, giveaways, much more!
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